The Top 8 Omnichannel Stories of 2013

If you have trouble viewing this email, read the online version.

I&T Daily Monday, December 30, 2013

The impact of technology on insurance is most keenly felt in customer acquisition and retention. Consumers expect their insurance carriers to be able to sell or service their policies in the channel of their choice. This year, we explored how insurers are embracing this new omnichannel world for distribution, marketing and more. There will be no Insurance & Technology newsletter on December 31 or January 1. Happy new year! Nathan Golia, senior editor Why Didn't State Farm's Blackout Tweet Go Viral Like Oreo's? Oreo is all over the marketing press for its near-instant Tweet of a relevant ad during the Super Bowl blackout. But State Farm did the same thing. What was the difference between the two, and what could the insurer have done? 3 Technologies Changing P&C Insurance Distribution The P&C industry is incredibly competitive, with companies big and small fighting for market share. Here are some of the technologies they're using to help differentiate their sales processes. 4 Call Center Imperatives for Insurers Customer expectations for a consistent, interactive and real-time experience across all channels, including the call center, are rising. What must insurers do to meet these expectations? Nationwide CMO: 'I Have Double-Digit Million Dollars in IT Projects' Nationwide's EVP and CMO Matt Jauchius took Insurance & Technology through his process for managing marketing IT spend. Mobile: The Road Ahead for Insurers The insurance industry has begun to provide relevant mobile capabilities to customers and distributors, but carriers must develop strategies of engagement beyond mobile that embrace the data processing implications of 'the Internet of things.' MetLife's Manish Bhatt Sets the Cutting Edge of Life Insurance MetLife's chief digital officer has a mandate to innovate, and no channel is too obscure to explore. Are Insurers Ready for Technological Disruption? No line of business is safe from the revolution in insurance distribution and customer interaction. Life Insurers Deliver Agent Ease Of Use With E-Signatures, E-Apps And Automated Underwriting E-application, e-signature and automated underwriting capabilities help distributors sell life insurance. obituary IDP Owner Peter Carlino Dies at 92 By Kathy Burger P&C software and services company executive began insurance career in the 1950s. Manage Your Newsletter Subscription Keep Getting This Newsletter Add InsuranceTech@UBMTech.com to your antispam whitelist Did someone forward this newsletter to you? Receive your own free issue. You are subscribed as EmailAddress To unsubscribe, click here | Privacy Policy. I&T Daily A free service of Insurance & Technology Copyright © 2013 United Business Media Limited 240 West 35th Street | New York, NY 10001

31 Dec, 2013

-
Source: http://insurancedataonline.blogspot.com/2013/12/the-top-8-omnichannel-stories-of-2013.html
--
Manage subscription | Powered by rssforward.com